As the saying goes,
‘If you do not work on your own ideas, then you will end working to build someone else ideas’, the choice is always within you.
It is not easier then you think, but you can work harder then you think if its your own product.
The idea can be as simple as starting a career oriented website like www.buildmyITcareer.com and then making it big by applying all factors of digital marketing.Here you are reading my article like in a newspaper and I make my part time income by placing advertisements in some places, so it works for both of us. It does not stop here and there are so many articles which explain how to monetize a blog once it gets some good amount of visitors, you may choose to sell your products like eBooks, selling your own product or become affiliate of products from Amazon or flipkart.
If you are opting to become a blogger then it’s traditional to follow the below approach:
a) Identify your passion (one of best blogger from India, Deepak from DigitalDeepak.com started by writing about his passion for bikes in a
website called Bikeadvice.in and eventually become success by working hard at it)
b) Build a website based on your passion (if you do not have sufficient information for the website to hold do not worry that’s why the internet is for and
make sure you research for all information in the internet make sure your website is the best place to hang out for people who share the same passion as you do)
The passion can also be to promote places around you or it may be a place to connect people from your locality and easiest way to monetize these kind of sites to get local sellers to place advertisements in your website by mentioning the traffic to your website, it is way far better then printed play cards that is supplied to people on the locality.
If we consider the amount of work and effort that’s had been put to promote and sell the local newspapers in any area and the profit turnover made after years of hardwork and initial investments including of effort in manpower then the opportunity available to us in digital space without much of investment in mind blowing.
Other ideas can range from selling best of products that are available in one area that can be sold to other regions which has otherwise has no access to the product, by selling it with a small margin and it comes out with the fact that you can sell anything on Amazon or flipkart and they charge only a nominal percentage from the profit.
We may choose to sell a quantity of 10,o00 items of the same product with 10 Rupees margin each or sell 1000 of products with 100 Rupees margin each and both makes the same turn over. I do have plans to open my own online book shop with a low margin, once it is setup properly then marketing through social media and using digital marketing techniques is just a art that needs to be practised to master.
Just google out the number of internet users that increases every year to understand the scope of digital marketing in the upcoming years and the opportunities are end less for an aspiring entrepreneur with a classic idea. But also do remember it is a business as any other and takes time to settle but considering the fact of low investment value that it provides on all factors, it is quite a risk which is worth taking.
The world of internet is wide open out there, we just need to get smarter and run fast, success is definite but not overnight.
Do share, if you like it.
Thanks, Siddharth & Team